FIRST LOOK: Cleveland's Launcher XL irons get the Artificial Intelligence treatment

Don't be deceived by the sleek look: Cleveland Golf's Launcher XL irons are designed for the game-improvement golfer who needs an abundance of forgiveness and technology. The hollow cavity construction features a new variable-thickness Mainframe face that was created using Artificial Intelligence. In recent years, AI has played a larger role in the club design process as manufacturers have continued to push the boundaries, particularly when it comes to face construction. With AI taking the lead on face design, Cleveland's engineering team focused on improving the common high-toe mishit for mid-to-high handicap golfers. Compared to the previous generation, Launcher XL offers a 15 percent increase in MOI (a measure of forgiveness) on high-toe strikes in an effort to tighten the distance loss delta.