What is GPT-4 and what does it mean for businesses?

The scale and power of artificial intelligence (AI) is improving exponentially, with businesses increasingly able to access an array of cutting-edge tools to implement across their organisations. OpenAI, the non-profit AI research institute, is at the heart of much of this innovation, and the recently released DALL-E 2 image generation platform shows just how powerful AI tools are becoming. For years, OpenAI has also been working on text generation in the form of the Generative Pre-trained Transformer (GPT), an autoregressive language model that uses deep learning to produce human-like text, and its latest iteration, GPT-4, is on the verge of launch. It's been two years since GPT-3 was launched, with this neural network applying machine learning on streams of internet data to generate any type of text, on queue. Fascinatingly, only a small amount of input text is needed to create reams of pertinent and high-level machine-generated text.