AI in the Workplace in 2017: Cooperation not Replacement

In a simple B2C e-commerce transaction, AI and machine learning technology can easily provide recommendations for additional products. B2B transactions tend to be bit more complex, however. When a B2B sales person is selling a highly complex product or service, AI technology becomes a secret weapon that allows the seller to be a more agile, sophisticated and trusted advisor to his customer. Insights gained from machine learning allow the B2B sales person to take the conversation to the next level and elevates their role to an effective consultant.