PwC's Global Artificial Intelligence Study: Sizing the prize

Business leaders are asking: What impact will AI have on my organisation, and is our business model threatened by AI disruption? And as these leaders look to capitalise on AI opportunities, they're asking: Where should we target investment, and what kind of capabilities would enable us to perform better? Cutting across all these considerations is how to build AI in the responsible and transparent way needed to maintain the confidence of customers and wider stakeholders. These are the strategic questions we'll be addressing in a series of reports designed to help enterprises create a clear and compelling business case for AI investment and development. While there's been a lot of research on the impact of automation, it's only part of the story.