Artificial Intelligence, Rise of Agents and The Death of Choice

A.I. is easier than ever to leverage, but not what client-side digital marketing or agency folks are used to. First, it's not much to look at (in fact, it's nothing to look at - it's syntax, vocabulary and diction-based). The technology is different, it's not about pages, apps or ads (NLP Libraries!? Parsers?! And to do it right, it's a very tight combination of technical and creative, medium and message. Moreover, there are practical barriers to just getting started.