SDL's Five Future States of Content Highlights Disruptive Trends to Watch in 2018 SDL

SDL, a leader in global content creation, management, translation and delivery, today announced its Five Future States of Content, a series of disruptive content trends for brands to watch in 2018. With content at the heart of every customer journey, SDL predicts content will hit a new dimension of organizational importance, with Artificial Intelligence (AI) and Machine Learning (ML) playing a leading role in automating content creation, translation, organization and delivery. Self-creating and organizing content may seem like something out of a science fiction movie but advances in AI and ML make this, and other exciting advancements, a reality for brands now and in 2018. SDL's Five Future States of Content report looks at where AI and ML are set to make the greatest impact in the way content is securely created, managed, translated and delivered to global audiences. The demand for content is too high to keep pace with: Content will create itself In his book "The Grand Design," world famous physicist Stephen Hawking argues that the universe can create itself out of nothing.