Accenture's launching an artificial intelligence practice

No sooner than one global consulting giant has jumped on board with the latest technology trend, another follows suit. Accenture is launching an artificial intelligence practice just a week after PwC did the same with drones, in a bid for a share of the multi-billion dollar and fast growing industry. The Amelia practice, named after the AI software from IPsoft with which it has partnered, will work with clients on integrating AI technology into their business, initially focusing on the banking, insurance and travel sectors. "Artificial intelligence is maturing rapidly and offers great potential to reshape the way that organisations conduct business and interact with their customers and employees. At the same time, executives are overwhelmed by the plethora of technologies and many products that are advertising AI or cognitive capabilities," said Accenture chief technology officer Paul Daugherty.