Marketing's Artificial Intelligence Revolution Is Here

While machine learning and automation tools can simplify marketing processes, many of today's AI companies are also focused on how technology can improve customer experience. Sentient, for example, uses its "distributed AI platform," which runs on an incredible network of 2 million CPUs and 5,000 GPUs (the horsepower in a computer), to help retail clients optimize the customer experience. One of its two marketing products, Sentient Ascend, does A/B testing in real time at massive scale.