Google claims web search will be 10% better for English speakers – with the help of AI

Google has updated its search algorithms to tap into an AI language model that is better at understanding netizens' queries than previous systems. Pandu Nayak, a Google fellow and vice president of search, announced this month that the Chocolate Factory has rolled out BERT, short for Bidirectional Encoder Representations from Transformers, for its most fundamental product: Google Search. To pull all of this off, researchers at Google AI built a neural network known as a transformer. The architecture is suited to deal with sequences in data, making them ideal for dealing with language. To understand a sentence, you must look at all the words in it in a specific order.