Adobe Sensei Helps with Digital Experiences

Leveraging its machine learning, artificial intelligence (AI) and deep learning capabilities, software major Adobe Systems has unveiled Adobe Sensei -- a new framework and set of intelligent services that improve the design and delivery of digital experiences -- at its ongoing annual creativity conference here. Adobe "Sensei", which means "master" or "teacher" in Japanese, tackles complex experience challenges, including image matching across millions of images, understanding the meaning and sentiment of documents and finely targeting important audience segments. "Adobe Sensei is uniquely focused on solving today's complex experience challenges in the design, document and marketing fields, where only Adobe has decades of expertise and market leadership," Shantanu Narayen, President and CEO of Adobe said on Wednesday. "Leveraging our machine learning and AI capabilities, as well as trillions of content and data assets, Adobe Sensei will be one of our biggest strategic investments. We're excited to open it up to our broader ecosystem of partners, ISVs and developers to enable even more innovation," he added. Adobe Sensei, unveiled at the Adobe Max 2016 creativity conference, includes a unified AI/machine learning framework that power Creative Cloud, Adobe Document Cloud and Adobe Marketing Cloud and automates mundane tasks, drive predictive and personalization capabilities and boost productivity.