association-rule-unsupervised-machine.html

Artificial intelligence and machine learning are touching our everyday lives in more-and-more ways. There's an endless supply of industries and applications that machine learning can make more efficient and intelligent. This course introduces you to one of the prominent modelling families of Unsupervised Machine Learning called Association Rule Learning. Association rule mining helps find exciting connections and linkages among large data items. The association rule learning is employed in Market Basket analysis, Web usage mining, Continuous production, Customer analytics, Catalogue design, Shop layout, Recommender systems etc. Association rules are critical in data mining for analyzing and forecasting consumer behaviour.