The Web3 and Metaverse Glossary Every Marketer Should Use

Artificial Intelligence (AI): The theory and development of computer systems that can perform tasks -- often using natural language processing (NLP), machine learning and natural language understanding (NLU) -- that normally require human intelligence, comprehension and understanding. Augmented Reality (AR): Technology, using involving glasses, visors, goggles or smartphones, that superimposes a computer-generated image on a user's view of the actual world, providing a composite view that often includes perceptual information. Avatar: A computerized icon or figure which represents a person, pet or entity in video games, internet forums, games, chat rooms, virtual reality and other channels. Block: A place in a blockchain where data is stored and encrypted. Blockchain: A shared, immutable digital ledger that records and maintains transactions and tracks assets across a peer-to-peer business network. Bitcoin: A decentralized, digital cryptocurrency that doesn't rely upon a central bank or trusted source which can be transferred from user to user on a peer-to-peer network using blockchain technology.