Behavior Analytics Market to Cross $3.5bn mark by 2024

Behavior Analytics Market size is set to exceed USD 3.5 billion by 2024; according to a new research report by Global Market Insights, Inc. Technology advancement has bolstered the demand for behavior analytics market solutions among organizations to detect threats even before they occur and to mitigate their impact. Integration of advanced analytics and machine learning algorithms for analyzing user behavior allows automatic analysis enables organizations to link user and entity activity to support security analyst in threat detection and remediation. Besides these, advanced behavior analytics market systems also offer certain benefits over conventional security enterprise systems, such as end to end protection, automated response and access control. The healthcare sector has emerged as one of the major end-users of the behavior analytics market and is anticipated to register substantial growth during the forecast timeline. The growing demand for these solutions among healthcare organizations is attributed to the growing threat of insider attacks and data breaches among healthcare institutes, which poses a financial risk. Besides, healthcare institutes are more exposed to the risk of insider attacks owing to the general lack of cybersecurity infrastructure.