AI used to analyse online opinions in eCommerce

Cutting edge Artificial Intelligence and Natural Language Processing has been used to analyze over 75,000 opinions from across the web to determine a comprehensive list of the most popular online retailers in the US. Collecting text opinions from across the web – including from reviews, forums, social media, YouTube etc. – the new report found that Barnes & Noble was ranked the best eCommerce site in the US. In the first study of its kind, AI company Aspectiva, which analyzes UGC from across the web to generate insights for retailers & shoppers, applied its technology to determine exactly what shoppers liked and disliked about key US retailers. The online bookstore came top in a list of over 40 retailers. Aspectiva's analysis found that Barnes & Noble shoppers rated highly their "fast service", "prices" and "easiness" when using their website.