The AI ad tech revolution is on the way

Apple chief executive Tim Cook is among the leading industry experts touting artificial intelligence as a tech on the cusp of world domination. Talking about the evolution of the smartphone, Cook told the Washington Post: "AI will make this product even more essential to you. It will become even a better assistant […] where you probably aren't leaving home without it today – you're really going to be connected to it in the future." But how so – will we soon be permanently wired to the web? Not quite, but we will have something that is, and is set to be very smart indeed.