Google says it's 'rethinking everything' around machine learning

It's already sorting your email and translating your voice searches, and machine learning will play a bigger role in Google's services moving forward. Google's parent company, Alphabet, reported its quarterly financial results Thursday, with revenue and profit both up from a year earlier. New Google CEO Sundar Pichai took part in his first earnings call, and in between discussing the numbers he revealed how important Google thinks machine learning is to its future. "Machine learning is a core, transformative way by which we're rethinking everything we're doing," he said. He was putting the spotlight on a branch of artificial intelligence that's getting more attention lately.