Interview: Kobi Stok, Vice President, Product at WalkMe - insideBIGDATA

I recently caught up with Kobi Stok, Vice President, Product at WalkMe, to give an insiders view for how his company is using AI to predict how/when you're using a mobile app, and how companies can use this info to push customized campaigns to prevent someone from leaving the app. Kobi is VP, Product at WalkMe, a leading digital adoption platform that simplifies user experiences and drives action using insight, engagement and guidance capabilities. Prior to joining WalkMe he was the Cofounder and CTO of Abbi.io, an award-winning technology that learns and understand user usage behavior. A serial entrepreneur, Kobi has over a decade's experience in building mobile and web-based software from design to customer deployment. Can you provide a high-level overview of how AI is being used?