Retail and the Automation Revolution

As the 2018 holiday shopping season approaches, the retail sector will once again take center stage. Brick-and-mortar retailers haven't had it easy in the past decade, as more and more consumers shift their shopping habits as a result of ecommerce. However, despite some predictions that brick and mortars are doomed to become mere memories of the days of old, many retailers continue to turn a profit in an ecommerce-dominated market. Many successful brick-and-mortar retailers aren't just brick and mortars; they aggressively pursue omnichannel strategies that blend ecommerce with traditional commerce in a way that puts customers' needs first. The IoT (Internet of Things) is playing a key role in keeping retailers up to speed with consumers' wants and needs.