Jeff Kagan: Marketing is key at IBM Watson Think 2019

The moment IBM Watson played Jeopardy on TV almost a decade ago was the time AI burst onto the scene. It was a breakthrough marketing moment. Over the last decade, IBM Watson has remained the go-to player in Artificial Intelligence as the industry grows. Every year IBM holds their Think conference where they pull together thought leaders from companies, governments, think tanks and soon. This has become the AI super-show.