The evolution of machine learning to command dark data

We have been exhausting time and resources pushing aside the benefits of dark data, quickly dismissing the potential it can offer a business or industry. Dark data is a type of unstructured, untagged and untapped data that has not yet been analysed or processed. It is similar to big data, but differs in how it is often neglected by business and IT administrators in terms of its value. With 80 per cent of data considered as dark data, there is undeniably enough information for companies to utilise to their advantage. Therefore, it is now time to bring light to the unknown gold mine of dark data.