How AI powers B2B online customer experience and sales

COVID-19 has thrown business as usual out of the window for B2B companies across industries. Given the transition to online-only commerce for millions of organizations, it's more important than ever for your digital presence and customer experience to be seamless. This is where artificial intelligence (AI) comes in. Implementing AI-powered tools into your online operations and customer service strategy can be the difference between inefficient processes and unsatisfied clients, and a thriving business in the face of the crisis. The value of AI is already being realized across industry sectors; in fact, global management consulting firm PricewaterhouseCoopers predicts that the technology will generate $15.7 trillion globally by 2030.