How SocialCapital Uses Machine Learning to Give Your Customers a Personality Test

The spread of hackathon-style events and "project sprints" has created an explosion of new business ideas across industries. Despite the flood, the pipeline for developing nascent businesses is broken. Whether you're developing a new line of business inside a corporation or building the next Silicon Valley mega-startup, it can be hard to transition from the high-speed, high-intensity environment of a hackathon to the slow, methodical process of finding product-market fit. Hackathon judges sometimes pick "winners" with great stories but not great business plans, making it even more confusing to tell which ideas have potential. Experienced entrepreneurs know that the customer is the only judge that really matters.