Cognitive Computing Is Marketing's Shiny New Object

She's a blast to have around. She's especially fun to shop with. That's when her bubbly, happy-go-lucky personality really comes through. Usually, we walk down an aisle – any aisle will do – and all of a sudden you can see her get excited about something she sees – a product, a sale price, whatever. I tease her that she's like a squirrel – always getting distracted by the next "shiny object". Rats do! She'll kill me if I compare her to a rat, though!)