Will AI replace humans in phishing attacks?

Lately it seems conversations about artificial intelligence (AI) are everywhere. There are constant discussions on the potential for popular AI chatbot ChatGPT, developed by OpenAI, to take over jobs ranging from media to analysts to the tech industry, and maybe even malicious phishing attacks. But can AI really replace humans? That's what recent research from Hoxhunt, a cybersecurity behavior change software company, hoped to explore by analyzing the effectiveness of ChatGPT-generated phishing attacks. The study analyzed more than 53,000 email users and compared the win-rate on simulated phishing attacks created by human social engineers and those created by AI large language models.