Dan's the man: Why Chinese women are looking to ChatGPT for love

The lure of virtual relationships has not gone unnoticed by the industry. When OpenAI launched its latest version of ChatGPT in May it revealed it had been programmed to sound chatty and respond flirtatiously to certain prompts. The company's CEO, Sam Altman posted a single word – "her" on X, formerly known as Twitter. This was seemingly in reference to the 2013 movie in which a man falls in love with his AI virtual assistant. OpenAI added that it was "exploring whether we can responsibly provide the ability to generate NSFW [not safe for work] content".