A Beginner's Guide To Machine Learning for SEOs - LAZARINA STOY

This is my beginner's guide to machine learning for SEOs, which I presented to WTSFest 2022. I want to highlight that this guide is highly conceptual, as opposed to tactical, however, if you scroll to the bottom you will find all the resources you'll need to get you started. I also would like to acknowledge the influence of the Women in Tech SEO community, as well as Areej AbuAli in the creation of this guide as it was first presented as part of the WTSFest 2022, in London. The guide is a write-up of the talk's main points, however, if you would like to check the slides as well, you can do so below. This guide will not touch upon textbook definitions, for the most part, but will aim instead to put things into relevant context and give you only the information you truly need to get going.