Nexd Unveils Powerful Machine Learning Platform to Improve Sales Effectiveness - Press Release - Digital Journal

Nexd today announced seed funding as well as beta availability of its artificial intelligence (AI) and analytics platform, designed to help B2B organizations measure, understand and take action to increase close rates, more effectively forecast sales pipelines and improve overall sales efficiency. The company is addressing one of today's biggest sales management challenges, an action gap, whereby teams frequently miss opportunities to engage and win prospects due to fragmented information spread across thousands of disparate enterprise and SaaS applications and tools. Nexd taps the power of big data, machine learning and predictive analytics to analyze every touch point related to the sales process--including millions of data points from apps and tools outside a company's CRM system--ultimately determining patterns of success as well as where breakdowns occur. The result is deeper intelligence, increased predictability and improved execution across the sales organization. "When we embarked down this path we saw an incredible opportunity to use analytics and artificial intelligence to make people more effective at work," said James Davison, Co-Founder at Nexd. "While we're initially focused on sales, due to its huge impact on the business, we envision the core platform with its guidance and recommendations capabilities will ultimately provide value to many other areas across an organization."