What's Deepfake Bruce Willis Doing in My Metaverse?

So now Elon wants to buy Twitter, allegedly to help him build X, "the everything" app. Sweet of him to name it after his kid. For a couple days in late September, no one seemed clear on who owned Bruce Willis. The British newspaper The Telegraph claimed that the actor, who has retired because he suffers from aphasia, had digitally reincarnated his career by selling performance rights to a company called Deepcake, which used artificial intelligence technology to map Willis' face onto another actor. Not long after, representatives of Willis said that the star of Die Hard had done no such thing and had no relationship with Deepcake, even though the company's website had a complimentary quote from the star.