What is hardcore data science – in practice?

To explore emerging topics and new areas of study made possible by vast troves of raw data and cutting-edge architectures, check out the Data Science and Machine Learning sessions at Strata Data Conference, September 25-28, 2017, in New York City. Use code KDNU to get an additional 20% off Best price (ends August 11). Data science has become widely accepted across a broad range of industries in the past few years. Originally more of a research topic, data science has early roots in scientists' efforts to understand human intelligence and create artificial intelligence; it has since proven that it can add real business value. As an example, we can look at the company I work for: Zalando, one of Europe's biggest fashion retailers, where data science is heavily used to provide data-driven recommendations, among other things. Recommendations are provided as a back-end service in many places, including product pages, catalogue pages, newsletters, and for retargeting.