Nexen Tire Using AI To Reduce Tire Noise – IAM Network

Nexen Tire America Inc. has announced the development of an Artificial Intelligence (AI) and big data-driven methodology aimed at reducing tire noise. The big data research for Noise, Vibration and Harshness (NVH) was jointly conducted with Hyundai-Kia Automotive Group and Inha University in Korea. Since 2018, Nexen Tire conducted the joint research with long-standing partner Hyundai-Kia Automotive Group to increase customer satisfaction and improve the environment by reducing noise levels. More importantly, the research is set to make an impact that can help reduce research and development (R&D) time and costs. AI technology and big data are becoming an integral part of the Fourth Industrial Revolution, the future of mobility and the fast-changing automotive industry.