Apple is turning Siri into a next-level Artificial Intelligence - What we do now echoes in eternity.

But stepping back from it, I realized that Siri was everywhere in the roughly two-hour and fifteen-minute presentation. What we saw on Monday was next-level Siri. The software started as a pretty simple voice assistant, then graduated to digital assistant. It is now nothing less than an artificial intelligence -- one that can rain AI fairy dust on any number of services and third-party apps. Hello, SiriKit As predicted, Siri finally has an SDK -- sort of.