Less time searching, more time working – CognitiveBusiness

Helping employees find the right information when they need it represents a major challenge for businesses. An information worker spends two hours a day just searching for information. Aside from the obvious potential frustration for the employee, there's also real business value at stake here: a recent study finds that employees could be up to 30% more efficient if they were armed with the knowledge needed to get the job done. Cognitive computing has the potential to make real impact here, say Carla O'Dell and Lauren Trees in an article in KM World: They point out that industries as diverse as healthcare, software, financial services and oil and gas exploration are already starting to see results from turning to cognitive technologies. Being able to process massive amounts of data, both structured and unstructured, to provide "personalized, intuitive responses" offers significant promise for the field of knowledge management.