4 Ways Artificial Intelligence Can Make Seasonal Sales More Effective

What can we learn from last year's performance? Last year's holiday sale season was a good one for e-tailers, but a bit more mixed for traditional retailers. Now that AI is becoming more popular -- and much more available, thanks to AI platforms and AI-based products -- how can retailers utilize it? Specifically, how can AI make seasonal sales more successful? First, let's discuss a trend in data analytics: the movement towards intelligent analysis rather than simple data collection.