Tapping artificial intelligence to improve business

A NASSCOM-incubated company has come up with a product that, at your verbal command, can mine through data and provide valuable inputs to improve your business. The company, geniSIGHTS, has developed FLASH, a product that, according to Rajesh Kumar, founder and managing director, will use artificial intelligence "to run day-to-day business better." Companies rely on data to understand how their business is performing and sift through information to understand their customer profile. It is even more difficult to understand their competitor's performance. FLASH aims to make this easy.