Why Data Is HR's Most Important Asset

The average Human Resources (HR) team is sitting on a data gold mine, which is the theme of my new book'Data-Driven HR'. Plus, in addition to traditional HR data sets, companies can now collect so much more data – scanning social media data, for instance, or analyzing the content of emails to gauge employee sentiment. Using HR data can be legally and ethically challenging, but incredibly valuable – probably the greatest asset the HR team has. Because when HR data is used to improve decisions, make employees happier, and optimize processes, it adds value to the company. In the past, a lot of HR data went unused or, if it was used, it was put into charts and tables for something like a corporate performance pack.