Fashion and Technology: How Deep Learning Can Create an Added Value in Retail

Today, more and more retail companies understand that to stay ahead of the curve, they need to reshape their businesses, implementing tech-forward approaches and solutions. Data mining and analysis are key to making a shift. According to McKinsey, data-savvy retailers have the potential to increase operating margin by more than 60%. Companies can combine data from marketing, sales, transactions, customers, etc. to identify the existing patterns and make more accurate decisions. Data analysis brings diverse opportunities to businesses, allowing to reach customers and offer a smarter experience to them.