The new way your boss can tell if you're about to quit your job Produced by Advertising Publications

IBM wants to keep its employees from quitting. And it's using artificial intelligence to do it. In a recent CNBC interview, CEO Ginni Rometty said that thanks to AI, the tech and consulting giant can now predict with 95% accuracy which employees are likely to leave in the next six months. The "proactive retention" tool -- which IBM uses internally but is also selling to clients -- analyzes thousands of pieces of data and then nudges managers toward which employees may be on their way out, telling them to "do something now so it never enters their mind," Rometty said. IBM's efforts to use AI to learn which employees might quit is one of the more high-profile recent examples of the way data science, "deep learning" and "predictive analytics" are increasingly infiltrating the traditionally low-tech human-resources department, arming personnel chiefs with more rigorous tools and hard data around the tricky art of managing people.