Authentic Intelligence: A Better Kind of AI In Real Estate

Finding success is all about embracing the change to come -- and that's never been more relevant in real estate. Our industry is evolving in so many exciting ways with greater access to data and technologies that allow us to do our jobs better by cultivating leads, pinpointing pricing and, ultimately, helping clients achieve their real estate goals. It's a necessary, symbiotic relationship, one that can change quickly with each new innovation. Real estate agents are certainly professionals who love shiny new things, but we also understand the importance of utility and use that as a means of vetting the many tools and technologies that could be integrated into our day-to-day operations. The majority don't make the cut.