AI for Content Marketing: Practical Applications for Marketers

The field of artificial intelligence has grown leaps and bounds since Logic Theorist, the first program to mimic human problem-solving skills, was built in 1955 by Herbert Simon, Allen Newell, and John Shaw. Not even a century after its unveiling at the 1956 Dartmouth Summer Research Project on Artificial Intelligence conference--where the term "artificial intelligence" was coined--AI-powered computers are already writing sci-fi screenplays from scratch and "robot journalists" are creating content in record time for the Associated Press. AI and content are a winning combination for any modern marketing department that needs to crank up the quantity of their content without sacrificing its quality. Keep reading to learn more about the practical applications of AI for content marketing and how to get it right. Artificial intelligence, or AI, refers to the capability of a machine to mimic human cognitive activities.