Most of AI's business uses will be in two areas

While overall adoption of artificial intelligence (AI) remains low among businesses (about 20 percent upon our last study), senior executives know that AI isn't just hype. Organizations across sectors are looking closely at the technology to see what it can do for their business. As they should--we estimate that 40 percent of all the potential value that can be created by analytics today comes from the AI techniques that fall under the umbrella "deep learning" (which utilize multiple layers of artificial neural networks, so-called because their structure and function are loosely inspired by that of the human brain). In total, we estimate deep learning could account for between $3.5 trillion and $5.8 trillion in annual value. However, many business leaders are still not exactly sure where they should apply AI to reap the biggest rewards.