Social Selling and Machine Learning - Digital Leadership Associates

Right before we start, I want you to know that this isn't a blog that you need to be a data scientist or an egg-head to read. I'm writing this for somebody like myself, the average salesperson, who is interested in reading about how maybe, just maybe, I can sell more than my competition. If you are looking for some deep artificial intelligence article, this isn't for you, I'm not a MIT lecturer. Before we jump in and talk about a simple example of using machine learning to sell, a quick update on what the heck machine learning is. Machine learning is software that can learn access, analyse data without being programmed and find patterns in that data.