Our Alexa skill's retention rate is off the charts. Here's why:

Is it just me or have we been playing a global game of Where's Wal- I mean, Alexa, recently? As we all nostalgically remember the game, the challenge was in finding Waldo. But thanks to Bezos's masterful game keeping, the challenge today is in not finding Alexa. Alexa ads are plastered everywhere I turn. Radio commercials sound plain wrong without an Alexa shout out.