Grokstyle is putting computer vision to work on home decor with $2M in funding

#artificialintelligence 

One of the things I've always wanted from technology is the ability to point my phone at something or take a screenshot, and have it say, here's what that thing is and here's where you can buy it. Well, my lavish consumerist dream is starting to come true, and Grokstyle is one company working to make it so -- in this case, automatically identifying furniture and home decor from just about any picture or angle. The basic idea is this: you open an app or web interface, and upload or take a picture of, say, a chair or lamp you like. The Grokstyle service immediately returns the closest matches, either including the object itself or ones very like it. That would of course be very handy for any interior decorator, but ordinary shoppers can make it work, too.

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