WalkMe Artificial Intelligence Anticipates User Actions in Enterprise Applications

WalkMe, the leading digital adoption platform and one of the fastest growing software companies globally, today announced that it has launched WalkMe Artificial Intelligence (AI) Predictive Analytics, an enterprise-grade solution that can understand users' behaviors while they're using a system, and predict their next actions in order to drive greater user engagement and adoption. Using its proprietary WalkMe UX product sensor technology, WalkMe collects hundreds of data points per second in real-time, including non-personally identifiable information such as browser type, timestamps, and insights into a user's interaction within the system. On mobile applications, WalkMe's technology can also identify the physical state of the person using the app - such as whether they are standing, sitting or on-the-go. Based on the likelihood that a user will churn, organizations can then create targeted campaigns - such as offering step-by-step guidance to navigate within the system or an in-app notification for a sales promotion - to boost customer engagement and adoption. Built for business users, WalkMe requires no technical knowledge or R&D effort to create and implement campaigns.