Changing the Game with IoT

To realize the full potential of the Internet of Things, businesses need to move beyond short-sighted use cases and consider its broader impact on the world. The content on this page was provided by our sponsor, Teradata. The MIT SMR Editorial Staff was not involved in the selection, writing or editing of the content on this page. Most business and technology leaders today agree that the Internet of Things (IoT) represents an unprecedented opportunity in terms of ground-breaking insights and entirely new ways to understand and engage with both customers and "things." But in actuality, IoT's full promise has thus far failed to materialize, in part because of the narrow ways in which organizations define and pursue the potential capabilities.