Artificial Intelligence: the challenge of turning data into tangible value

Systems capable of identifying exoplanets, algorithms to boost efficiency in network deployment operations, automatic translation tools or virtual assistants capable of recommending content. AI promises to bring a virtually limitless range of applications to organizations, and these are just some of the ones that Google and Telefónica are exploring through the use of machine learning techniques. Ricardo Martin Manjón was named as BBVA Global Head of Data in April this year, having previously been the bank's Global Head of Data Strategy and Data Science Innovation. His role sees him lead the bank's development, deployment and future thinking around how BBVA drives forward its use of data throughout the Group, so it can achieve its strategic objective of bringing the age of opportunity to everyone. In this interview Martin Manjón outlines why BBVA has a strategic focus on data, how that manifests itself across the entire group, what it will mean for customers in the future and the critical importance scale plays in data management.