SXSW 2018 Limitless Creativity: How to Design in an AI World by Jenna Niven

As humans we have always looked for ways to accelerate our physical abilities. We used the steam engine to enhance our muscle power. We launched satellites into space to enhance our ability to see. So it's no surprise we have now figured out how to use AI to enhance our creativity. She will share how R/GA is using an'AI augmented' approach to create innovative solutions for their clients.