All In On AI: How Smart Companies Win Big With Artificial Intelligence

AI has been hitting the headlines recently, with generative AI, in particular, generating a great deal of interest. Two tools - the large language model chatbot ChatGPT and image generator Dall-E - have caused a big stir since launching as public betas in recent months. These can be thought of as the current cutting-edge, public-facing applications of AI. However, as they are both free to use, their creator – AI research organization OpenAI – has been open about the fact that in order to be sustainable, they will have to start making money at some point. When it comes to commercializing AI technology today, businesses are generally following one of two strategies.