Will Google Become The Next Big Pharma? - Disruption Hub

Since 2000 digital disruption has demolished 52% of the Fortune 500, with tech disrupting many industries such as music, publishing and retail. There are many cases already of established players who failed to ignore customer demands and reacted too slowly. The pressure is on the health sector to catch up and keep up and it is just a matter of time before it impacts the pharmaceutical industry. All three of these factors are present in the pharma world. Nearly $140 billion is spent on pharma R&D each year and yet results in only 30 to 40 new drug approvals.