Demandbase Introduces DemandGraph - Artificial Intelligence Powered Business Graph for B2B - insideBIGDATA

Demandbase, a leader in Account-Based Marketing (ABM), announced DemandGraph, the B2B marketing industry's artificial intelligence driven business graph that captures and monitors in-depth business behavior and relationships across businesses worldwide. According to Forrester Research, the B2B sector represents more than $1 trillion in digital commerce every year, more than double the size of the B2C economy. DemandGraph helps companies unlock the value of this trillion dollar market by reading and understanding billions of web pages on the Internet through Machine Learning and Artificial Intelligence. DemandGraph enables B2B marketers to understand the entire business network of a company--customers, partners, suppliers, competitors, investments, regulatory filings and more to identify which companies and buying committees are in-market for particular solutions. It also provides a complete 360-degree view of potential and existing customers, which allows companies to better predict potential buyers, personalize campaigns and ultimately close more deals.